Search Engine Marketing Agency

Search engine marketing is about more than putting keywords on a page. It’s about building a holistic search strategy that marries paid ads with organic search marketing to increase search engine visibility and relevant click-throughs.

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Search Engine Marketing Agency: Our Process

When it comes to search marketing, there is no one-size-fits-all approach. We have a passion for analytics, and we believe that makes all the difference for our clients. Before spending your budget on optimization efforts or paid ads, we work to understand your brand, dissect what makes it unique and use the data we gather to make informed decisions about where we can make the most significant impact.

Our innovative approach to analytics provides you with greater clarity and insight into where to spend your marketing dollars to get the biggest return. And at the end of the day, that’s what matters.

While there is no magic formula when it comes to a search engine marketing strategy, there are some beneficial omnichannel tactics we typically recommend to our clients:

  1. Strategically utilizing Google and Microsoft Ads to target new audiences that mirror your current customers and anyone who may benefit from your products or services.
  2. Improving Search Engine Optimization (SEO) on your website with targeted keywords that match searcher intent and enhance visibility on search engine result pages.
  3. Breaking through the noise with marketplace listing optimizations that get your products seen and improve your sales through third-party marketplaces.

As a search marketing agency, we understand that we can’t lump all clients together or assume that the same tactics work for all B2B businesses. We believe that every client is unique, and it’s only through mining data, exploring analytics, and client discovery that we can unearth your niche and use it to set your business apart.

Search Engine Marketing Services

Some of the search engines we can help you rank on

Why Search Engine Marketing Matters

Search is the number one driver of traffic to any content website. Search results beat social media by more than 300%. If you aren’t doing everything you can to optimize your website, your search ads, and your marketplace listings in a way that makes them highly searchable, then you are leaving revenue on the table. Building a solid search marketing strategy allows you to uncover data about your existing clients and get a better idea of how to target new customers.

SEO helps businesses get traffic that can lead to conversions and in-turn revenue. So, it’s in your best interest to focus some of your marketing budget on organic and paid search marketing efforts.

Partner with Mosaic eMarketing

As a search engine marketing agency, we understand that finding keywords relevant to your business isn’t difficult. But, do you know which keywords will give you a competitive edge? Do you know which keywords will drive the most traffic? Do you know which keywords will ensure your paid ads get greater visibility? Keyword analysis is a science. At Mosaic eMarketing, we use our unique skill sets to analyze your data and craft strategies designed for continual growth.

Unlike large marketing firms who rely on industries to drive their marketing strategies, we set out to be different. We use our abilities generously to connect people, solve problems, celebrate client success, and choose principle over profits. To give more than we take in all of our partnerships.

We look forward to working with you. We can’t wait to help you thrive through search engine marketing and become an extension of your team. Set up a time to chat!

Case Studies

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Mosaic replatformed the O’Neill Healthcare’s website and launched a Google Ads (Adwords) program, and increased their monthly website traffic by 675%.

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After taking ownership of two Google Ad accounts, one for Sterigenics and one for Nelson Labs, we dove into the data, restructured and rebuilt both Google Ad accounts. Big gains were made to both.

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Mosaic took over ownership of the Google Ads account and Microsoft Advertising account and immediately course corrected both to drive greater efficiency and results.

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Request a Free Proposal

Are you interested in a specific service, platform, or are you just interested in exploring some ways our services can potentially help you? We would love to chat, get to know your business, your goals, and create a free proposal.

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Let our experts take a look at your marketing programs, or website, and give a review of what we find. Our goal is not to just point out the flaws we notice, but to give an objective review and point out everything, including the good.

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