Web Analytics Consulting

Web Analytics Consulting: Our Process

Understanding web analytics is key to successfully driving the proper growth, whether that’s digital marketing program growth or website conversion rates. We don’t launch, or manage, a single program without the proper tracking capabilities in place. We need as much data to help us drive consistent program growth. Without data we are rudderless, making guesses, assumptions and hope it works out. With data, we can make educated decisions to drive consistent growth to drive better consistently.

We want you to have full access to each program’s metrics, and know what they mean. If a program is not working we won’t just let it run. We will work to find solutions that will work. We will never recommend spending money on something that does not bring value.

Through web analytics, we can:

1. Build custom cloud-based web reporting to help highlight the trends, metrics and all other key performance indicators (KPIs)
2. Walk the team through it to make sure everyone understands what they are looking at
3. Construct reporting for each program to show you performance
4. Install Google Analytics, Google Tag Manager, and all the proper tags that go with each digital marketing program

As a web analytics consulting agency, we recommend all of our clients use these analytics to maximize their data points and improve their digital marketing efforts.

Why Web Consulting Analytics Matter

Website analytics can provide data and insights that can be leveraged to make a better user experience for your website visitors. These analytics can also help to understand customer behavior which is vital for optimizing a website for key conversion metrics. By knowing your website visitors’ demographics and interests, you can create targeted content. This will help you drive traffic to your website.

Why Partner With Mosaic eMarketing?

Navigating the online world as a business can be a daunting prospect, especially with so many channels that require your attention. It is easy to understand the enormous potential for finding customers online through digital marketing, but it can sometimes be too much for you to manage alone. That’s where Mosaic eMarketing comes in. Our expertise is in analyzing all of your data points to help you find ways to thrive and be profitable at any size budget.

We believe purpose fuels research, and research crafts successful marketing strategies.

Let our web consulting analytics agency help you use your data more efficiently. Schedule a time to chat with our team.