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Whether you are exploring Google Ads for the first time, or you are looking for second opinion, the Mosaic eMarketing team can help. We specialize in offering industry leading Google Ads management to help you manage and grow one of the best acquisition marketing programs out there. Why is Google Ads one of the best acquisition programs available to us?
We are able to proactively get in front of people who are actively searching for the products or services you offer. This gives us a unique opportunity to “answer the call”, and help solve problems. Instead of marketing to people who may not be interested, we are marketing to people who are interested. Because of this, Google Ads can drive:
We are proud to say, across the accounts we manage, spanning multiple industries, on average we are beating industry engagement rate benchmarks by over 220% and conversion rate benchmarks by over 245%.
After taking ownership of two Google Ad accounts, one for Sterigenics and one for Nelson Labs, we dove into the data, restructured and rebuilt both Google Ad accounts. Big gains were made to both.
Mosaic replatformed the O’Neill Healthcare’s website and launched a Google Ads (Adwords) program, and increased their monthly website traffic by 675%.
Mosaic took over ownership of the Google Ads account and Microsoft Advertising account and immediately course corrected both to drive greater efficiency and results.
Paid search marketing is a powerful way to get your company’s products or services in front of people looking for them on search engines like Google, Bing, Yahoo and more. You might see them at the top and bottom of search results pages on Google and Bing. They might look like this on Google if you’re in the market for a decent snow cone maker.
We can help you be found on Google, right away, by developing a sound strategy, executing it with industry best practice, and proactive management to ensure program performance continually improves. Plus, we are certified Google partners. We are a Google Ads Agency that excels in getting results, and we love doing it for our partners.
The search results pages on Google, Bing and Yahoo long ago replaced the phone book’s Yellow Pages, as well as encyclopedia sets, as the way people search for business services or general information.
There are more than 3.5 billion Google searches per day. That’s 40,000 search queries per second, not counting those on Bing and Yahoo. The companies that thrive are the ones answering the bell whenever those search queries concern their specific area of expertise.
That’s why we are equally passionate about Search Engine Optimization (SEO), which is another digital marketing tool designed to help websites rank as high as possible in organic search results (non-paid).
But most companies do not rank well in organic, or free, search results, and there are no quick fixes for that. Anyone saying otherwise is likely more interested in your money than your well-being.
Which brings us to the magic of paid search advertising.
When conditions are right, you can essentially buy one of the top spots in Google, giving your company the most valuable digital real estate in the world, and paying ONLY when someone clicks your ad and does what we want them to — visit your website to learn more.
“So, hey Mosaic internet people. When are conditions NOT right?”
Glad you asked. Let’s start with:
Mosaic’s Rule #1: You should NEVER, ever, ever, ever spend marketing dollars on anything when the value to your business or organization isn’t obvious and explanatory.
Let us help you craft the best strategy, execute it at a high level, then let data drive the ship to deliver optimizations and program growth. You can count on us to be your PPC agency that drives exceptional results. Request a free Google Ads proposal or audit today!