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Digital Marketing for Healthcare

Digital marketing for healthcare helps you better target digital-savvy patients in a way that you never have before. Learn how Mosaic eMarketing can help you stand out.

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Digital Marketing for Healthcare: Our Process

It’s easy for marketing to feel a little dehumanized. Targeting strategic keywords, serving paid ads, and busting out social posts can all become a little robotic. But, when it comes to healthcare, it’s all about having a personal touch. Our healthcare digital marketing agency understands that when it comes to something as personal as health, the approach has to be thoughtful. We take a personalized approach to digital marketing for healthcare that makes all the difference. 

Our healthcare marketing firm puts your hospital, practice, office, or organization in front of the right people at just the right time. We work to maximize your budget in a way that targets potential patients when they are ready to make a decision. Not only does this help you get the most for your marketing dollars, but it also helps you show up when it matters most. 

We use data to inform every decision we make for our clients, especially in the healthcare field. We take an omnichannel approach to digital marketing for healthcare that produces results: 

  1. Strategic Paid Search Marketing is one of the quickest ways to drive new patient appointments and grow brand awareness. 
  2. By tailoring your on-site content to potential patients through SEO and Content Marketing, you can rank at the top of search engine results pages and get more clicks. 
  3. Social Media Marketing helps you stay connected to your existing patients and grow your awareness with new potential patients. 

As a healthcare marketing firm, we understand that most patient journeys start at your healthcare website. Establishing a solid digital marketing presence can fuel your growth and improve your visibility where and when it matters most. We understand the importance of acquiring new patients and can help you use data to drive key marketing decisions for your healthcare website. 

We’re a Little Different

No Spend Minimums

We can work with any budget, big or small.

No Long-Term Contracts

We are confident in our ability to drive positive value. If not, we can pivot to something else, or stop all together with no penalty.

Outstanding Results

We are proud to say, across the accounts we manage, spanning multiple industries, on average we are beating industry engagement rate benchmarks by over 220% and conversion rate benchmarks by over 245%.

Analytics

Analytics is engrained in our DNA. Without it we would be lost. We leverage analytics to constantly drive growth and to measure success. We are also the home to AvanceVue.

Transparency

Nothing will ever be hidden. You will have full access to your programs and reporting to understand exactly what’s happening.

Passion and Purpose

We strive to use our abilities generously to connect people, solve problems, celebrate client success, and choose principle over profits…. to give more than we take in all transactions.

Case Studies

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After taking ownership of two Google Ad accounts, one for Sterigenics and one for Nelson Labs, we dove into the data, restructured and rebuilt both Google Ad accounts. Big gains were made to both.

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Mosaic replatformed the O’Neill Healthcare’s website and launched a Google Ads (Adwords) program, and increased their monthly website traffic by 675%.

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Mosaic took over ownership of the Google Ads account and Microsoft Advertising account and immediately course corrected both to drive greater efficiency and results.

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Mosaic eMarketing and Christian Healthcare Ministries (CHM) partnered with the goal of increasing accuracy of reporting, reaching new potential customers, and helping to grow their member base.

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Mosaic eMarketing promotes events for the Arthritis Foundation through Facebook and Instagram to drive event awareness and event signups.

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We replatformed and redesigned the Lasting Impressions Landscape and Design website to be response, user friendly, informative, and to rank better on search engines.

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Why Digital Marketing for Healthcare Matters

Digital marketing for healthcare is a relatively new idea. As a healthcare digital marketing agency, we are excited about the prospects online marketing offers to hospitals, private practices, clinics, and more. Through digital marketing tactics, including paid search, social media, and SEO, healthcare clients can build trust with the right audience and exponentially expand the growth of services. 

Partner with Mosaic eMarketing 

At Mosaic eMarketing, we never use a one-size-fits-all approach to digital marketing. We understand the nuances of the healthcare industry and use analytics to drive data-based decisions to grow your healthcare facility in a scalable way. 

Unlike large marketing firms that rely on previous success to drive their marketing strategies, we set out to be different. We use what we know about your industry to develop a tailor-made strategy for your KPIs, budget, and goals. 

We look forward to working with you. Let us help you learn more about our healthcare digital marketing agency with a FREE audit or proposal for your website. 

Request a Free Proposal

Are you interested in a specific service, platform, or are you just interested in exploring some ways our services can potentially help you? We would love to chat, get to know your business, your goals, and create a free proposal.

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Request a Free Audit

Let our experts take a look at your marketing programs, or website, and give a review of what we find. Our goal is not to just point out the flaws we notice, but to give an objective review and point out everything, including the good.

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